Project Scope: Packaging, Branding, POP
Our understanding of how to translate key consumer insights from our research into powerful design is what led to a successful entry to the market for Manuel’s Fine Foods new product: Laurie’s Buffalo Chips. We created a appetizing packaging that combines thematic earth tones with dramatic graphics to make something special that really stands out on store shelves. The fun design even won an AIGA award!
Client: Manuel’s Fine Food’s