Category
Art Direction, Branding, Collateral Design, Logo Design, Packaging, POP & Display, Sales Collateral, Signage, Stationery system, Style Guide
About This Project

Salt City

August 24, 2013

Project Scope: Packaging Design, Logo Redesign, Product Design, Catalog Design, Collateral, Web Design, Wick Trimmer

RED designers were able to reposition Salt City’s products as elegant and sophisticated by changing the logo, colors, bottle, and custom photos to reflect that image. The redesign was such a success that they were able to raise the price point of their product.

Client: Salt City
URL: saltcitycandle.com