Project Scope: Packaging, Product Branding, Web Design, Art Direction, Illustration

Durian Fruit, fondly referred to as the king of fruits, is native to Southeast Asia, and Durian Fusion is the first company to harness its power in a premium fruit juice supplement. Durian Fusion needed packaging that would communicate this unique power to its customers and would set it apart from other products when they released it worldwide. RED created a beautifully unique design that gives the product outstanding shelf presence and draws attention to what makes this supplement special.

Client: Durian