Project Scope: Packaging
Range Kleen is a producer of range replacement parts and accessories that’s been in business for over 30 years. They’ve enjoyed the title of #1 brand for range accessories since 1992. They needed a stronger package design to help communicate their products’ quality and value on the store shelf. They also needed their packaging to make clear what each product’s use was, and which brands it was compatible with. RED created packaging based on Range Kleen’s customers’ preferences and needs, and it has resulted in better sales for the company as well as fewer returns.
Client: Range Kleen